Welcome to ZuBerlin, a pioneering two-week immersive residency designed to bridge humanity and technology. Our team at 7UKI Studio created an engaging digital experience through a captivating landing page that draws visitors into the ZuBerlin universe with immersive parallax effects of the Berlin skyline.
Challenge
ZuBerlin needed a digital platform that would effectively communicate their vision of a decentralized, technologically advanced, yet human-friendly future. The landing page needed to showcase the six transformative tracks while creating an immersive experience that would resonate with top researchers, founders, and technologists.
Solution
1. We began with a comprehensive exploration of ZuBerlin's vision, target audience, and the unique value of their immersive residency program. 2. Our design team developed a striking visual concept featuring the Berlin skyline with parallax effects to create depth and engagement. 3. We structured the content architecture to clearly communicate the six transformative tracks while maintaining an intuitive user experience. 4. Using Framer, we implemented advanced animations and interactive elements to reflect the innovative nature of the event. 5. We ensured the landing page was optimized for performance and accessibility across all devices to reach ZuBerlin's global audience.
Result
The new ZuBerlin landing page serves as a digital gateway to this unique co-living experience. Through our thoughtful design and technical implementation, we've created a digital space that mirrors ZuBerlin's physical environment—where human connection meets technological advancement. The immersive parallax effects and intuitive navigation have significantly increased user engagement and interest in the 2025 event, positioning ZuBerlin as a thought leader at the intersection of humanity and technology.
