7UKI Studio partnered with Kyra Meenhuis to create a cohesive brand identity and comprehensive digital platform that effectively communicates her unique fitness philosophy and services. Our solution delivers an engaging website that emphasizes long-term sustainable results, supports client acquisition, and streamlines business operations through integrated booking and payment systems.
Client
Kyra Meenhuis
Timeline
6 weeks
Services
Strategy
Branding
Web Design
Development
Website
Challenge
Kyra needed to establish a distinctive digital presence that would differentiate her from traditional fitness trainers. As more than just a personal trainer, with expertise in psychology and a military background, she required a platform that could effectively communicate her holistic approach to fitness that encompasses physical training, nutrition, and mindset coaching.
Solution
1. We conducted in-depth discovery sessions to understand Kyra's unique value proposition, target audience, and business objectives. 2. Developed a brand strategy that highlights her distinctive expertise in both physical training and behavioral psychology. 3. Created a compelling visual identity that balances professionalism with approachability. 4. Designed user-centric website architecture focusing on clear communication of services and benefits. 5. Implemented seamless booking and payment systems to enhance client experience and operational efficiency. 6. Developed content strategy emphasizing sustainable results and lifestyle transformation.
Result
The new digital platform has transformed Kyra's business operations, making it easier for potential clients to discover her services, understand her unique approach, and engage with her brand. The integrated booking and payment systems have streamlined administrative processes, allowing Kyra to focus more on what she does best - helping clients achieve lasting fitness results. The cohesive branding and messaging now effectively communicate her expertise in both physical training and psychological coaching, setting her apart in the competitive fitness market.
